Video interviews
Live 45-minute conversations that uncover motivations, habits and the reasons behind behaviour.
- Google Meet, Zoom or Teams
- Screened, scheduled and reminded
- Moderate yourself, or add our moderator
$28 per participant
User research & testing
Hear from the people who will use your product.
We recruit verified participants for interviews, usability tests and surveys, starting in East Africa. Screening, scheduling, reminders, replacements and incentives are included. You pay per participant, with no subscription.
✓Common profiles matched in 48 hours
✓No-shows replaced at no extra cost
✓Use your own research tools
Methods
Three ways to learn from real users.
Indicative prices in US dollars for general consumer audiences, participant incentive included. Your quote confirms the price before you pay.
Usability tests
Participants work through your app, checkout or prototype so you see where it breaks.
- Figma prototypes, staging links or live products
- Unmoderated, on the participant’s own time
- Or moderated live sessions
$15 unmoderated · $28 moderated
Surveys
The same questions to many respondents, for patterns you can count.
- Typeform, Google Forms or SurveyMonkey
- Verified completions and attention checks
- Respondents paid by mobile money
From $4 per response
Audience targeting
Reach the exact people you need.
Every participant has a verified phone number and profile. Custom screeners check eligibility without revealing which answers qualify, and anyone who doesn’t fit is replaced.
Target by
Age and gender
City or region
Languages spoken
Devices and connectivity
Mobile-money use
Banking, credit and insurance products
SME owners and business type
Profession
Apps they use
Your own screener questions
Example audience: SME owners aged 25–44 who issue invoices and use mobile money for business payments.
Estimate a study
See the cost before you brief us.
Indicative prices in US dollars, incentives and replacements included. No account needed.
How it works
From brief to sessions in days.
You run the research in your own tools, or hand moderation and analysis to us.
Brief
Tell us the method, audience and number of participants. We confirm feasibility and price.
Screen & match
Verified panel members answer your screener. We check eligibility and confirm each match with you.
Run sessions
We schedule, send reminders and replace no-shows. You run sessions in Meet, Zoom, Teams or your survey tool.
Pay & close
We pay participants by mobile money or bank within two working days and send you a completion report.
Beyond recruitment
Research in the languages your users speak.
Our language specialists and AI evaluators also work on research studies, so you can run sessions you could not moderate yourself and test AI products with the people who will use them.
- Moderation in a local languageSwahili and Sheng specialists run your discussion guide. $25 per session.
- Transcription and translationEvery session transcribed and translated into English, with the same QA as our data work. $30 per session.
- Synthesis reportFindings, quotes and recommendations from your sessions. $600 per study.
- Test your AI assistant with real usersParticipants use your chatbot and rate it, alongside an expert evaluation suite.
Questions
Before you brief us.
Which markets can you recruit in?
We start in East Africa. If you need participants elsewhere in Africa, tell us the market and audience and we will confirm whether we can reach them before you pay.
How fast can you recruit?
Common consumer profiles are usually matched within 48 hours, specific behaviours in three to five working days, and professionals in five to ten.
What happens if a participant doesn’t show up?
We replace no-shows and anyone who turns out not to fit your criteria, at no extra cost.
How are participants paid and protected?
Participants are paid by mobile money or bank transfer within two working days of a completed session. We ask for their consent before every study, and we delete our copies of recordings 90 days after delivery. You sign a data processing agreement for any personal data you receive.
Do you work with research agencies?
Yes. Agencies can use us for recruitment only, or add moderation, translation and synthesis in languages their team doesn’t speak.
Want to take part?